With 36,000 stores in 80 countries, it’s safe to say Starbucks is one of, if not ‘the’ best known coffee brand globally.

We were looking in to new products and brand extensions for our client and managed to acquire the license for ‘Starbucks’ branded popcorn. Working to brand guidelines and ensuring our packaging design fit seamlessly into the current external product range we decided on 3 flavours… Coffee (obvs!), Caramel and the ever increasing in popularity Pistachio.